"Rinse especially helps me during some of my big power sessions on the bike, which are a bit shorter, and almost every swim session."
"Rinse gives me the edge to feel fueled and be on top of my game without filling my stomach just before bouncing on my horse!"
"Fuelling is key in Ironman and Unit Nutrition has provided the link, that in my opinion, has been missing.”
“It is great to see a company finally translate some really important research findings into a product so that athletes can benefit from it!.”
"I have seen a measurable difference in my performance using Rinse. I make sure to have bottles in my gear bag when I head to the track, and in my gym at home for training!"
"As a competitive CrossFit Athlete, Rinse has given me an edge in my high-intensity workouts. The nutrition professional in me also supports it due to the ample research behind it."
Passing the Baton
We believe in a future with healthy bodies in it. That’s why we’re collaborating with Change For Kids to create health and wellness programs to impact over 4,500 students across a dozen schools in NYC.
Our Brainy Founder
After almost a decade in finance, Founder & CEO, Julia Bechtolsheimer, approached her Ironman training and nutrition plans in the only way she knew how - lots of spreadsheets and research! When she discovered cognitive fueling and all its benefits, she realized it was worth building a company for.